I did a typical run this morning, although for the first time in two years, I was spending my Saturday morning run time on the beautiful Mountain-Bay Trail, rather than the Fox River Trail. Yang energy was rising with the sun, and the wind was waking enough to bring promise of a clear sky. Sunlight […]
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Deliver Big on Everything
by Dave Kaster for: MENTORS GUILD EDITORIAL on Feb 20, 2014 • 11:43 am Rick Barrera speaks of how companies like Lexus and Federal Express absolutely changed the way their clients viewed them by changing everything about their brand. Here are some of the key points Mr. Barrera makes: Develop a powerful branding promise — otherwise you will get […]
Performance Reviews don’t need to be painful
by Dave Kaster for: MENTORS GUILD EDITORIAL on Feb 20, 2014 • 11:58 am Performance reviews at work are akin to having an unwanted surgery or making that dreaded trip to the dentist. In a recent video that she created for About.com, Michelle Tillis Lederman (author of “The Eleven Laws of Likability”), gives some winning advice on providing constructive criticism […]
Four top CEO’s share Leadership Secrets
by Dave Kaster for: MENTORS GUILD EDITORIAL on Feb 20, 2014 • 12:42 pm Laura Garnett, in Inc.com writes about her conversations with four successful CEO’s to describe their most successful leadership strategies. Rajeev Kapur, CEO of Sonic Emotion says: ”Hire the best and get out of their way…As a CEO, your job should be putting the best people […]
How CRISP Company Communications can lead to greater profits
When a small business experiences difficulty, owners, business consultants, and advisors usually have a readymade list of culprits to point at: lagging sales, rising expenses, employee challenges, and technology problems. These are usually the top five and you can add customer relations into the mix whenever you want. However, after more than 20 years […]